Author: biziebiz

A “messy” TV ecosystem is putting buyers off according to James Rooke, who says it’s time to work with the competition. President of Comcast Advertising James Rooke is calling for media companies to put aside competition and collaborate to fix TV’s “broken” measurement system.At Comcast, Rooke oversees operations of its ad sales and adtech businesses, which include Effectv, FreeWheel and AudienceXpress. Comcast’s advertising arm used to primarily sell local ad spots for its cable business but has been realigned to focus on adtech and programmatic advertising. Rooke tells The Drum that after a decade of “overallocation of budgets to the…

There are three weeks left until the regular season which means we have reached the time of year where various awards around the NFL are starting to be handed out. On Wednesday evening the league announced which players made this year’s Pro Bowl rosters and the Cowboys are tied for the second-most with seven. The following @dallascowboys players earned a 2023 Pro Bowl selection: Zack Martin, G (8th selection)*DeMarcus Lawrence, DE (3rd)Trevon Diggs, CB (2nd)*CeeDee Lamb, WR (2nd)Micah Parsons, LB (2nd)*Tony Pollard, RB (1st)KaVontae Turpin, Return Specialist (1st)**starter— Dallas Cowboys Public Relations (@DallasCowboysPR) December 22, 2022 The list includes Zack…

Excellent UX has become a strong positive signal for Google and other search engines, so it’s essential to invest in UX if you want your website to rank higher. Not only will good UX help increase traffic to your site, but it can also help you increase conversions.Good UX encourages users to explore further and engage more deeply with the content. By understanding the needs and wants of your potential customers, you can create a website that provides them with the information they need to make an informed decision. Whether you are planning to hire website development experts or do…

Laurie Conney, the self-proclaimed “happy bookseller from The Bookstore Plus,” shows off one of her favorite reads — “In the Shadow of the Mountain: A Memoir of Courage,” by Silvia Vasquez-Lavado — at the Main Street, Lake Placid, store on Tuesday, Dec. 20. (News photo — Lauren Yates) LAKE PLACID — Step into a local retail business the week before Christmas and you might find its owner donning a reindeer nose, a Santa hat, a necklace made out of string lights or an ugly sweater. Local retail business owners are in especially jolly spirits this holiday…

Opinions expressed by Entrepreneur contributors are their own. Following a 12-hour flight delay, model and actor Elizabeth Hurley was unhappy with British Airways and let her online following know in no uncertain terms. Ian Jacobs | Getty Images Hurley expressed her frustration in tweets posted to her personal account on Tuesday.@British_Airways Stranded at Antigua airport with no food or water, taxis or hotels offered yet. Plane delayed 20 hours.— Elizabeth Hurley (@ElizabethHurley) December 20, 2022Hurley told the airline that she was stranded “at [the] Antigua airport with no food or water, taxis or hotels offered yet. Plane delayed 20 hours.”A…

FERNDALE, Calif. (KRON) – The Humboldt County earthquake comes at a challenging time, especially for small businesses that rely heavily on holiday sales. At Golden Gait Mercantile, which just celebrated its 50th anniversary, items such as jams and caramel sauce flew off the shelves. The general store, located in the historic shopping district of Ferndale, took hours to clean up. Owner Julie Kreitzer and manager Sylvia Daniels said losing business for the past couple of days has been tough, especially during the holidays. “We are exhausted, hours of cleaning,” said Kreitzer. 3.3-magnitude earthquake reported in Union City “I have been…

Hart district students awarded $1,000 for PSA videos on the dangers of fentanyl  Three student groups from the William S. Hart Union High School District’s video production classes were presented Thursday with $1,000 each for their award-winning PSA videos on the dangers of fentanyl.  According to Debbie Dunn, communications specialist for the Hart district, the district in partnership with the Santa Clarita Valley Sheriff’s Foundation tasks students to create a PSA on a specific topic. This time around, the city of Santa Clarita and Los Angeles County Supervisor Kathryn Barger’s office also partnered with them to increase the award from…

Yesterday, Universal’s troubles suddenly weren’t so far away, at least when it comes to Ana de Armas’ absence from the 2019 Danny Boyle directed flick Yesterday.“Universal is correct that trailers involve some creativity and editorial discretion, but this creativity does not outweigh the commercial nature of a trailer,” wrote U.S. District Judge Steven Wilson in a December 20 ruling on the studio’s mainly failed motion to dismiss the potential class action first filed back in January by Paul Michael Rosza and Conor Woulfe. “At its core, a trailer is an advertisement designed to sell a movie by providing consumers with…

The Dallas Cowboys 40-34 loss at the Jaguars on Sunday completely changed the outlook for the short week ahead, with Dallas hosting the 13-1 Eagles on Christmas Eve. Even with a playoff spot clinched by the end of the night game between the Commanders and Giants, the Cowboys most recent loss feels eerily similar to ones from a season ago, without the benefit of a commanding NFC East lead. Instead, it’s the Eagles with the lead over the entire NFC now, playing for a chance to clinch the top seed from AT&T Stadium on Saturday. They may be doing so…

Auto service centers are everywhere. This makes it difficult to stand out in a competitive field, but an auto service provider can achieve this goal. The following tips will help any provider generate more leads.  Optimize the Website Countless auto service providers lack a website today. Those that do have a site neglect it. They share the bare basics on the site and nothing more. While their listings appear on geo-targeted sites such as Google and Yelp, this doesn’t bring customers in. For more information on the importance of a website, hop over to here.  With the help of a…